31 July 2019
Cannabis offers opportunities for beauty industry
In a beauty industry saturated with “natural” and “organic” claims, Cannabis offers opportunities for brands to differentiate natural product offerings.
Focus:
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16 November 2018
South Korea’s ‘Escape the Corset’ movement challenges the cosmetics industry
South Korea is widely viewed as the epicentre of beauty innovation. The term ‘K-beauty’ was even coined in recognition of the huge global influence of South Korean-inspired beauty trends. But...
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15 November 2018
Personal care brands should push natural credentials when conveying quality
The importance of natural credentials is strong within the personal care space, and one which brands cannot ignore.
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28 August 2018
Boy de Chanel: Chanel’s first male-specific makeup range
French fashion and luxury goods giant Chanel has just unveiled its first makeup line created specifically for men, reaffirming the continued growth and evolution of male beauty, and more specifically,...
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30 July 2018
Social media has helped Kylie Cosmetics become a billion-dollar brand
Social media has been instrumental in contributing to Kylie Cosmetics’ phenomenal brand popularity.
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4 July 2018
Makeup brands make strides on inclusivity
In June, cosmetics brand Sephora launched Bold Beauty for the Transgender Community, a complimentary 90-minute class for people transitioning and those who identify themselves as transgender.
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6 June 2018
Capturing the male demographic with workout-friendly athleisure skincare products
The desire to lead healthier, more active lifestyles has driven the athleisure trend in the personal care space.
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22 January 2018
L’Oréal’s UV Sense allows users to monitor their sunlight exposure
At this year’s Consumer Electronics Show (CES) in Las Vegas, L’Oréal debuted UV Sense – claimed to be the world’s smallest wearable electronic device, designed to continuously monitor the level...
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2 January 2018
Turning haircare into more than just a product
Shampoo and conditioner, unlike skincare, have not yet fully explored offering new ‘experiences’ such as in-depth customisation to consumers – but that looks set to change.
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11 December 2017
7-Eleven’s Simply Me make up line targets busy millennial women
Capturing the ever changing needs of todays’ millennial consumers is the US budget convenience store 7‑Eleven, who recently announced the launch of its own affordable make up brand line Simply...